ADDRESS OF THE FIRM
Iconic Events Managers
Certified Events Planners
P.O. Box 69113 (00622),
Nairobi, Kenya.
Cell: 0723-840760/0738-411
021/0720-554949/0720-666256.
Email: iconiceventsmgrs@gmail.com
Thursday, September 22, 2011
TITLE OF INTENT
IEM would like to express our
sincere interest of offering
specialized
events management services to
your company. At this time we are
looking to
work your team where teamwork,
integrity, institution growth and
customer
satisfaction are valued, and that is
why we are looking to become a
part of
you.
sincere interest of offering
specialized
events management services to
your company. At this time we are
looking to
work your team where teamwork,
integrity, institution growth and
customer
satisfaction are valued, and that is
why we are looking to become a
part of
you.
WHO WE ARE
IEM is a legally registered firm
based in Nairobi, Kenya. The firm
is run by
a team of qualified and certified
events managers and business
development
managers. IEMS specializes in
providing a wide range of
professional events
management services and
solutions to a portfolio of
organizational and
individual clients. At IEMS we
always look towards fostering a
long term
relationship with clients through
quality work, personal attention
and a
proactive approach. We also value
integrity in providing value driven
services.
Commitment to our clients
assures you of the very best
service and always
striving to deliver exceptional
services, providing innovative and
value-added solutions that
empower our client decision
making. On
recognition that every client is
unique and has individual
requirements,
advice and services are tailored to
meet each client's expectations.
Among
IEMS strengths are in-depth
knowledge and a strong focus of
supporting and
nurturing clients by offering
proactive and professional advice
and service
so as to maximize clients'
performance.
based in Nairobi, Kenya. The firm
is run by
a team of qualified and certified
events managers and business
development
managers. IEMS specializes in
providing a wide range of
professional events
management services and
solutions to a portfolio of
organizational and
individual clients. At IEMS we
always look towards fostering a
long term
relationship with clients through
quality work, personal attention
and a
proactive approach. We also value
integrity in providing value driven
services.
Commitment to our clients
assures you of the very best
service and always
striving to deliver exceptional
services, providing innovative and
value-added solutions that
empower our client decision
making. On
recognition that every client is
unique and has individual
requirements,
advice and services are tailored to
meet each client's expectations.
Among
IEMS strengths are in-depth
knowledge and a strong focus of
supporting and
nurturing clients by offering
proactive and professional advice
and service
so as to maximize clients'
performance.
CAPABILITY STATEMENT
IEMS draws from an extensive
knowledge in events management
to ensure that
the client gets the best solutions
needed while maintaining the
standard.
The firm also works with a variety
of alliance partners so that a client
can
be fully assisted. We have listed
the services that we offer to our
clients,
together with a brief description.
As the list below is by no means
exhaustive, please feel free to
enquire about a service if you do
not see it
listed.
knowledge in events management
to ensure that
the client gets the best solutions
needed while maintaining the
standard.
The firm also works with a variety
of alliance partners so that a client
can
be fully assisted. We have listed
the services that we offer to our
clients,
together with a brief description.
As the list below is by no means
exhaustive, please feel free to
enquire about a service if you do
not see it
listed.
EVENT ORGANIZATION
Event organization can become a
cumbersome process if not taken
seriously.
Thoroughly combing over as many
details as possible is a great
maneuver
aimed to present an event worth
remembering. Whether the event
is of
Business or personal nature, details make a
difference.
The first line of business to
consider in organizing an event is
to decide
upon the overall atmosphere to be
projected by the event. How
should the
guests feel upon arrival and
departure? Will all guests remain
together
during the event or will they be
divided into smaller groups at
some point
during the experience? Should
emotions of comfort, excitement,
relaxation,
romance, restfulness or pleasure
be endured? Choosing the
atmosphere is as
vital as selecting the theme of a
child's birthday party. This
atmosphere/theme is the
foundation in constructing the
perfect event.
cumbersome process if not taken
seriously.
Thoroughly combing over as many
details as possible is a great
maneuver
aimed to present an event worth
remembering. Whether the event
is of
Business or personal nature, details make a
difference.
The first line of business to
consider in organizing an event is
to decide
upon the overall atmosphere to be
projected by the event. How
should the
guests feel upon arrival and
departure? Will all guests remain
together
during the event or will they be
divided into smaller groups at
some point
during the experience? Should
emotions of comfort, excitement,
relaxation,
romance, restfulness or pleasure
be endured? Choosing the
atmosphere is as
vital as selecting the theme of a
child's birthday party. This
atmosphere/theme is the
foundation in constructing the
perfect event.
EVENT PLANNING
Event planning is a detailed
immersion into planning and
executing a
memorable and exciting event for
business promotion, recognition of
achievement, or the introduction
of new products and technology.
Event
planners pave the way to a
streamlined unfolding of an event
by the
practical application of resources
and methods to fulfill every
conceivable
need that might arise at such a
gathering.
Event planning sets the stage of
the visual, culinary and
experiential
impact of the event, making a
difference between money well
invested and
dollars poorly spent. Event
planning is an art...and event
planners are
detail-oriented multi-taskers with
an eye toward detail, a nose for
expediency, and an ear for
suggestions. The goal of the
event planner is to
please the event sponsors with
delivery of an event that fulfills
their
expectations.
immersion into planning and
executing a
memorable and exciting event for
business promotion, recognition of
achievement, or the introduction
of new products and technology.
Event
planners pave the way to a
streamlined unfolding of an event
by the
practical application of resources
and methods to fulfill every
conceivable
need that might arise at such a
gathering.
Event planning sets the stage of
the visual, culinary and
experiential
impact of the event, making a
difference between money well
invested and
dollars poorly spent. Event
planning is an art...and event
planners are
detail-oriented multi-taskers with
an eye toward detail, a nose for
expediency, and an ear for
suggestions. The goal of the
event planner is to
please the event sponsors with
delivery of an event that fulfills
their
expectations.
PROMOTION
Promotion is a necessity for any
event as the means of informing
interested
people that an event will take
place. Promotion requires a
focused
application of organization,
branding and outreach, and is
dependent upon
defining an interested
demography. Proper promotion
also relies on correct
information about the event and
the event sponsors.
Since promotion is the domain of
the marketing expert, the event
must
provide a distinct benefit that
makes people want to attend, that
marketing
efforts may promise, with
reasonable surety, a large enough
audience to make
the event a success.
event as the means of informing
interested
people that an event will take
place. Promotion requires a
focused
application of organization,
branding and outreach, and is
dependent upon
defining an interested
demography. Proper promotion
also relies on correct
information about the event and
the event sponsors.
Since promotion is the domain of
the marketing expert, the event
must
provide a distinct benefit that
makes people want to attend, that
marketing
efforts may promise, with
reasonable surety, a large enough
audience to make
the event a success.
ADVERTISING
Adverstising to promote your
events. The event advertising
budget is of
utmost importance to the success
of any event, for advertising
reaches out
to a broad audience. Advertising
provides the means for attracting
attendance to an event of greater
numbers, a more diverse
demographic, and a
more interested audience than
invitations alone.
Advertising takes form by way of
newspaper advertisements,
through full-page
spreads or in-line column notices.
The event advertising budget may
be used
to speak enticingly to television
viewers during news spots, or
during
prime-time shows. Websites offer
an excellent, low-cost method of
advertising through links placed
on web pages that appeal to the
target
demographic most likely to be
interested in the offerings of the
event. Not
to be overlooked is the vast
audience served daily through
radio
programming, the event details
presented by a popular radio host,
or by way
of an audio spot installed within
regular programming.
events. The event advertising
budget is of
utmost importance to the success
of any event, for advertising
reaches out
to a broad audience. Advertising
provides the means for attracting
attendance to an event of greater
numbers, a more diverse
demographic, and a
more interested audience than
invitations alone.
Advertising takes form by way of
newspaper advertisements,
through full-page
spreads or in-line column notices.
The event advertising budget may
be used
to speak enticingly to television
viewers during news spots, or
during
prime-time shows. Websites offer
an excellent, low-cost method of
advertising through links placed
on web pages that appeal to the
target
demographic most likely to be
interested in the offerings of the
event. Not
to be overlooked is the vast
audience served daily through
radio
programming, the event details
presented by a popular radio host,
or by way
of an audio spot installed within
regular programming.
BUDGETING
Budgeting for an event is by far
the most important aspect of a
successful
event. While budgets can be as
varied as the occasions being
planned for, a
budget lays the groundwork for
what can be included in the event,
what
details must be scaled back, and
what ideas must be abandoned
during the
planning process.
Determining a budget is most
easily accomplished when a
specific amount of
money is dedicated for the event
in its entirety. Factors to be
considered
are deposits for event venues,
speakers, caterers,
photographers, bands,
DJs, fireworks, audio-video and
sound equipment, furnishings,
rented
lighting, limousines, floral displays,
booth standards and panels,
portable
dance floors, stages, and printing
services.
the most important aspect of a
successful
event. While budgets can be as
varied as the occasions being
planned for, a
budget lays the groundwork for
what can be included in the event,
what
details must be scaled back, and
what ideas must be abandoned
during the
planning process.
Determining a budget is most
easily accomplished when a
specific amount of
money is dedicated for the event
in its entirety. Factors to be
considered
are deposits for event venues,
speakers, caterers,
photographers, bands,
DJs, fireworks, audio-video and
sound equipment, furnishings,
rented
lighting, limousines, floral displays,
booth standards and panels,
portable
dance floors, stages, and printing
services.
EVENT SECURITY
Security at an event is comprised
of individuals who are responsible
for
overseeing the safety and well-
being of guests who attend an
event. Security
likewise monitors the stream of
support personnel responsible for
setting up
to ply their respective services,
providing safe access to guests
attending
the event, and steering away
disruptive or unwelcome
troublemakers.
of individuals who are responsible
for
overseeing the safety and well-
being of guests who attend an
event. Security
likewise monitors the stream of
support personnel responsible for
setting up
to ply their respective services,
providing safe access to guests
attending
the event, and steering away
disruptive or unwelcome
troublemakers.
INVITATIONS
Invitations are essential parts of
many events. For small, personal
or
closed events, where only a
specific number of people are
invited to attend,
invitations are a must. Invitations
are typically chosen through a
printing
service, require postage for
mailing, and require willing staff to
stuff and
address the envelopes. With
today's casual attitudes and
instantaneous
Internet connectivity, such a
formal request as an invitation
automatically
sets an event above the ordinary.
A sense of exclusivity is commonly
attached to the receipt of a
written invitation, making it a
powerful tool
for gathering top-notch
executives, powerful financiers, or
noted
academicians to industry events,
political gatherings, new product
releases
or high-profile think-tank
gatherings.
many events. For small, personal
or
closed events, where only a
specific number of people are
invited to attend,
invitations are a must. Invitations
are typically chosen through a
printing
service, require postage for
mailing, and require willing staff to
stuff and
address the envelopes. With
today's casual attitudes and
instantaneous
Internet connectivity, such a
formal request as an invitation
automatically
sets an event above the ordinary.
A sense of exclusivity is commonly
attached to the receipt of a
written invitation, making it a
powerful tool
for gathering top-notch
executives, powerful financiers, or
noted
academicians to industry events,
political gatherings, new product
releases
or high-profile think-tank
gatherings.
DECORATION
Decorations at an event are
necessary for setting the mood,
framing the
emotion and underscoring the
importance of the event. From
crepe paper
streamers to professionally-
designed displays of color and
beauty,
decorations generally work within
a theme determined by event
sponsors and
coordinators, setting the stage for
the bulk of the event proceedings.
Decorating for large events can
prove daunting, requiring equally
large
displays to be seen among a sea
of people, vendors, event booths
and
accompanying equipment. Colors
must be chosen and established
for the event
in keeping with the chosen theme,
reflected in promotional materials,
advertisements and floral
arrangements, tying the whole
together into a
feast for the eyes, as well as
imparting a visual sense of
cohesiveness.
necessary for setting the mood,
framing the
emotion and underscoring the
importance of the event. From
crepe paper
streamers to professionally-
designed displays of color and
beauty,
decorations generally work within
a theme determined by event
sponsors and
coordinators, setting the stage for
the bulk of the event proceedings.
Decorating for large events can
prove daunting, requiring equally
large
displays to be seen among a sea
of people, vendors, event booths
and
accompanying equipment. Colors
must be chosen and established
for the event
in keeping with the chosen theme,
reflected in promotional materials,
advertisements and floral
arrangements, tying the whole
together into a
feast for the eyes, as well as
imparting a visual sense of
cohesiveness.
FLOWERS
Flowers impart a sense of formality
to an event, providing an
attractive
anchor to the event theme in the
décor of reception areas,
tabletops and
stage backdrops. Flowers may also
be incorporated into ladies'
restrooms,
flank entryways, or grace serving
and buffet tables. In addition,
serving
personnel smartly accessorized
with floral boutonnières
incorporates them
into the décor to impart a sense of
richness and elegance that
promotes an
impressive and memorable event.
Floral displays can be created in
large, floor-standing urns,
incorporated
into long, sweeping swags, twine
around stairway banisters, or curl
lazily
around supporting columns and
posts. Available in silk, greenery
can define
paths and walkways, establish
bowers and arches, or accent
table fronts and
booth backdrops.
to an event, providing an
attractive
anchor to the event theme in the
décor of reception areas,
tabletops and
stage backdrops. Flowers may also
be incorporated into ladies'
restrooms,
flank entryways, or grace serving
and buffet tables. In addition,
serving
personnel smartly accessorized
with floral boutonnières
incorporates them
into the décor to impart a sense of
richness and elegance that
promotes an
impressive and memorable event.
Floral displays can be created in
large, floor-standing urns,
incorporated
into long, sweeping swags, twine
around stairway banisters, or curl
lazily
around supporting columns and
posts. Available in silk, greenery
can define
paths and walkways, establish
bowers and arches, or accent
table fronts and
booth backdrops.
SITE SELECTION
Site selection for the purpose of
an event can range from a small
room in a
borrowed or rented building, to an
Outdoor Park, neighborhood,
sports
complex, or as in the Olympics, an
entire city. Most importantly, the
location of the event should be
readily accessible, easy to find,
and
located in a safe area.
The site must be capable of
fulfilling the requirements of
space,
electricity, bathrooms and other
amenities to handle the event, and
be of a
proper construction, meeting
zoning regulations and offering a
contract to
provide a seamless event with the
least amount of hassles.
an event can range from a small
room in a
borrowed or rented building, to an
Outdoor Park, neighborhood,
sports
complex, or as in the Olympics, an
entire city. Most importantly, the
location of the event should be
readily accessible, easy to find,
and
located in a safe area.
The site must be capable of
fulfilling the requirements of
space,
electricity, bathrooms and other
amenities to handle the event, and
be of a
proper construction, meeting
zoning regulations and offering a
contract to
provide a seamless event with the
least amount of hassles.
EVENTS EQUIPMENT
Equipment to make your event a
success. The need for special
equipment to
pull off a successful event may be
as diverse as the event itself.
From
special lifts to hang decorations
from a high ceiling, to hand trucks
for
transporting tables, chairs, and
other supplies to areas within the
event,
careful consideration must be
given to ascertain what equipment
may be
necessary.
For those portions of the event to
be captured on film, audio-video
equipment can be as simple as a
portable hand-held camcorder, or
as
high-tech as a full studio television
camera, replete with audio grip
and
camera technician. Events
featuring a beer garden will
necessarily require
the acquisition of beer kegs and
taps, and bar areas might require
soda
canisters and dispensers.
success. The need for special
equipment to
pull off a successful event may be
as diverse as the event itself.
From
special lifts to hang decorations
from a high ceiling, to hand trucks
for
transporting tables, chairs, and
other supplies to areas within the
event,
careful consideration must be
given to ascertain what equipment
may be
necessary.
For those portions of the event to
be captured on film, audio-video
equipment can be as simple as a
portable hand-held camcorder, or
as
high-tech as a full studio television
camera, replete with audio grip
and
camera technician. Events
featuring a beer garden will
necessarily require
the acquisition of beer kegs and
taps, and bar areas might require
soda
canisters and dispensers.
STAFFING
Staffing for an event is as diverse
as the event itself. Adequate
staffing
depends on the number of guests
anticipated to attend the event,
and are
employed to handle the multiple
tasks that under-gird a successful
event.
Staffing encompasses individuals
such as servers, coat checkers,
drivers,
special needs assistants, valet
parking attendants, customer
information
agents, and ticket-takers.
Staffing may also attend to the
details of directing the influx of
guests,
the positioning of booths and
vendors, attending nurseries,
assisting guest
speakers, delivering supplies
during the event, and containing
litter.
as the event itself. Adequate
staffing
depends on the number of guests
anticipated to attend the event,
and are
employed to handle the multiple
tasks that under-gird a successful
event.
Staffing encompasses individuals
such as servers, coat checkers,
drivers,
special needs assistants, valet
parking attendants, customer
information
agents, and ticket-takers.
Staffing may also attend to the
details of directing the influx of
guests,
the positioning of booths and
vendors, attending nurseries,
assisting guest
speakers, delivering supplies
during the event, and containing
litter.
TICKETING
Ticketing is very important for
commercial events that aim to
make profits.
For events sure to attract an
interested audience, tickets are
the means for
producing revenue to offset event
costs, raise funds, or turn a profit.
Ticketing, while seeming a simple
concept, may require printing,
promotion,
reservation, knowledge of event
seating, working with caterers,
providing
information regarding event
schedules, lodging and event
transportation
details. Ticketing is a specialty
function often intertwined with
and
reliant upon advertising and
promotion, requiring the
knowledge, experience
and resources of a ticket master.
The ticket master's function is to
attract
attention to the event, handle the
monetary details of ticket sales,
and
provide accurate reporting of
ticket sales to event organizers.
commercial events that aim to
make profits.
For events sure to attract an
interested audience, tickets are
the means for
producing revenue to offset event
costs, raise funds, or turn a profit.
Ticketing, while seeming a simple
concept, may require printing,
promotion,
reservation, knowledge of event
seating, working with caterers,
providing
information regarding event
schedules, lodging and event
transportation
details. Ticketing is a specialty
function often intertwined with
and
reliant upon advertising and
promotion, requiring the
knowledge, experience
and resources of a ticket master.
The ticket master's function is to
attract
attention to the event, handle the
monetary details of ticket sales,
and
provide accurate reporting of
ticket sales to event organizers.
CATERING
Catering is one of the most
important ingredients for the
planning of some
common events. Preparing the
delicious delicacies that make an
event special
is the domain of the event caterer.
Armed with specialty dishes,
culinary
delights and dietary alternatives,
the many food options the caterer
offers
can entice, inspire and satisfy
event guests, making it a central
focus of
event activities. Caterers typically
offer a signature selection of hors
d'oeuvres, salads and entrees,
desserts and beverages.
Caterers can be individuals, small
businesses, or chefs associated
with a
hotel or restaurant. Many hotel
venues offer in-house catering
services, or
may suggest a proven and
responsible catering service with
whom they have
enjoyed a professional
relationship. Caterers typically
provide the serving
dishes for a buffet, such as chafing
dishes, warming trays, serving
utensils
and beverages, such as tea and
coffee. Artistic chefs may also
offer
hand-carved ice sculptures as the
focal point of a special table, and
some
supply tableware with
accompanying flatware to provide
the greatest culinary
impact.
important ingredients for the
planning of some
common events. Preparing the
delicious delicacies that make an
event special
is the domain of the event caterer.
Armed with specialty dishes,
culinary
delights and dietary alternatives,
the many food options the caterer
offers
can entice, inspire and satisfy
event guests, making it a central
focus of
event activities. Caterers typically
offer a signature selection of hors
d'oeuvres, salads and entrees,
desserts and beverages.
Caterers can be individuals, small
businesses, or chefs associated
with a
hotel or restaurant. Many hotel
venues offer in-house catering
services, or
may suggest a proven and
responsible catering service with
whom they have
enjoyed a professional
relationship. Caterers typically
provide the serving
dishes for a buffet, such as chafing
dishes, warming trays, serving
utensils
and beverages, such as tea and
coffee. Artistic chefs may also
offer
hand-carved ice sculptures as the
focal point of a special table, and
some
supply tableware with
accompanying flatware to provide
the greatest culinary
impact.
EVENT PHOTOS
Photos taken during an event
become an aid to sharing the
event experience
through house organs, the printed
media, or on a website. Event
guests often
desire the opportunity to obtain
photographs of an event as
keepsakes, or to
display in their own organizational
and business communications.
Photographs provide a record of
past events for use in future
event
promotion, and become an archive
of attending guests, speakers, or
special
moments. Photographers may be
contracted to capture the event in
its
entirety, or retained to only cover
a specific portion of it.
become an aid to sharing the
event experience
through house organs, the printed
media, or on a website. Event
guests often
desire the opportunity to obtain
photographs of an event as
keepsakes, or to
display in their own organizational
and business communications.
Photographs provide a record of
past events for use in future
event
promotion, and become an archive
of attending guests, speakers, or
special
moments. Photographers may be
contracted to capture the event in
its
entirety, or retained to only cover
a specific portion of it.
FLOOR PLAN
When moving a lot of people
through an event, knowledge of
the venue floor
space is crucial to proper planning.
When a large number of guests
require
table accommodations for dining,
attending classroom lectures, or
perusing
multiple vendors on display, floor
space is taken up by furnishings,
requiring adequate traffic zones to
accommodate guests moving
throughout the
selections.
Location of electrical outlets,
essential for lighting, computers,
sound
equipment and running vendor
refrigerators will determine the
location of
display booths, ticket counters,
and food carts. Stages require a
lot of
room, as do dance floors and
areas determined for lecture
seating. Product
display booths may be joined
together by means of backdrop
curtain units
used to define display spaces, and
the widespread use of computers
requires
access to Internet capabilities.
through an event, knowledge of
the venue floor
space is crucial to proper planning.
When a large number of guests
require
table accommodations for dining,
attending classroom lectures, or
perusing
multiple vendors on display, floor
space is taken up by furnishings,
requiring adequate traffic zones to
accommodate guests moving
throughout the
selections.
Location of electrical outlets,
essential for lighting, computers,
sound
equipment and running vendor
refrigerators will determine the
location of
display booths, ticket counters,
and food carts. Stages require a
lot of
room, as do dance floors and
areas determined for lecture
seating. Product
display booths may be joined
together by means of backdrop
curtain units
used to define display spaces, and
the widespread use of computers
requires
access to Internet capabilities.
SPEAKERS
Speakers are very important for
some event types. The function of
speakers
at an event is to draw in guests
who would like to take part in a
live
session with an expert on topics
relating to the event itself. For the
company event, the speaker may
zero in on effective management,
human
relations, financial matters or
future trends. For an educator
event, topics
may include the parent-teacher
relationship, spurring creativity
among
students, or dealing with bullying.
Speakers' bureaus provide a
plethora of talent to make any
event a memorable
one by providing professional
speakers versed in a wide variety
of topics.
Speakers for an event may
likewise be obtained from club
membership rosters,
from among company ranks, or
from among politicians,
entertainers, sports
figures or other newsworthy
individuals.
some event types. The function of
speakers
at an event is to draw in guests
who would like to take part in a
live
session with an expert on topics
relating to the event itself. For the
company event, the speaker may
zero in on effective management,
human
relations, financial matters or
future trends. For an educator
event, topics
may include the parent-teacher
relationship, spurring creativity
among
students, or dealing with bullying.
Speakers' bureaus provide a
plethora of talent to make any
event a memorable
one by providing professional
speakers versed in a wide variety
of topics.
Speakers for an event may
likewise be obtained from club
membership rosters,
from among company ranks, or
from among politicians,
entertainers, sports
figures or other newsworthy
individuals.
FOOD
Food is a component of successful
business and private events. The
event
theme plays an important role in
helping to determine the menu to
be
presented at the event. While
chicken cordon bleu may satisfy
guests
attending a semi-formal affair, the
same dish presented amid
tuxedo–clad
gentlemen and women dripping
with diamonds simply doesn't
work.
Likewise, an event centered on a
tropical theme seems amiss with
chicken
cordon bleu gracing guests'
plates, where there should be
lobster, prawns,
fish, steamed mussels and fresh
tropical fruits.
business and private events. The
event
theme plays an important role in
helping to determine the menu to
be
presented at the event. While
chicken cordon bleu may satisfy
guests
attending a semi-formal affair, the
same dish presented amid
tuxedo–clad
gentlemen and women dripping
with diamonds simply doesn't
work.
Likewise, an event centered on a
tropical theme seems amiss with
chicken
cordon bleu gracing guests'
plates, where there should be
lobster, prawns,
fish, steamed mussels and fresh
tropical fruits.
DJ S
DJs and the use of them for
events has increased over time,
not only for the
ability to bring professional quality
music to an event, but also to
allow
playing music which might not be
suitable or available with a live
band. DJs
often provide their own sound
equipment, and traditionally have
an inventory
of music at hand, as well as the
ability to play music provided by
event
coordinators or guests.
The role of the DJ is to be a
showman, an initiator, an
entertainer, and an
accomplished speaker. DJs bring
with them a style of interaction
with the
audience that may range from a
soothing crooner to an
outrageous clown.
Rarely does a DJ offer variations
of personality that makes one DJ
suitable
for all audiences.
events has increased over time,
not only for the
ability to bring professional quality
music to an event, but also to
allow
playing music which might not be
suitable or available with a live
band. DJs
often provide their own sound
equipment, and traditionally have
an inventory
of music at hand, as well as the
ability to play music provided by
event
coordinators or guests.
The role of the DJ is to be a
showman, an initiator, an
entertainer, and an
accomplished speaker. DJs bring
with them a style of interaction
with the
audience that may range from a
soothing crooner to an
outrageous clown.
Rarely does a DJ offer variations
of personality that makes one DJ
suitable
for all audiences.
TRANSPORTATION
Transportation to and from an
event is within each guests'
responsibilities,
but there are instances where
providing transportation is a
necessity. When
individuals must arrive at a specific
time for particular ceremonies,
provided transportation reduces
the possibilities of a late arrival, or
worse, a no-show. Transportation
also might be necessary to bring
in a guest
speaker to an event destination
that lies beyond the speaker's
comfortable
driving range. Transportation is
likewise a must for covering very
large
events by key event organizers or
security personnel. The lowly golf
cart
has found popularity for this
purpose beyond the rolling hills of
the golf
course, adapting easily to indoor
spaces.
event is within each guests'
responsibilities,
but there are instances where
providing transportation is a
necessity. When
individuals must arrive at a specific
time for particular ceremonies,
provided transportation reduces
the possibilities of a late arrival, or
worse, a no-show. Transportation
also might be necessary to bring
in a guest
speaker to an event destination
that lies beyond the speaker's
comfortable
driving range. Transportation is
likewise a must for covering very
large
events by key event organizers or
security personnel. The lowly golf
cart
has found popularity for this
purpose beyond the rolling hills of
the golf
course, adapting easily to indoor
spaces.
GIFTS
Gift-giving has grown in popularity
as the means to promote an
event, to
sell tickets, to increase
attendance, or to award
attendees. It is not
uncommon for gifts to be
presented as the centerpiece of
company holiday
parties, and has become a popular
way for businesses to promote
products by
supplying tax-deductible gift
packages to celebrities or other
spotlight
personalities attending special
events.
The giving of gifts can be made an
integral part of the event itself.
Gift-giving is a method for
honoring accomplishments,
serving as a
thank-you, given as favors
commemorating an event, or
provided to promote
new products and services. In
preparation, gifts must be
purchased or
pledged, stored until the event,
wrapped accordingly, labeled for
distribution, and secured in a
place to be drawn from during the
event, safe
from loss, damage or vandalism.
as the means to promote an
event, to
sell tickets, to increase
attendance, or to award
attendees. It is not
uncommon for gifts to be
presented as the centerpiece of
company holiday
parties, and has become a popular
way for businesses to promote
products by
supplying tax-deductible gift
packages to celebrities or other
spotlight
personalities attending special
events.
The giving of gifts can be made an
integral part of the event itself.
Gift-giving is a method for
honoring accomplishments,
serving as a
thank-you, given as favors
commemorating an event, or
provided to promote
new products and services. In
preparation, gifts must be
purchased or
pledged, stored until the event,
wrapped accordingly, labeled for
distribution, and secured in a
place to be drawn from during the
event, safe
from loss, damage or vandalism.
FURNITURE
The need for furniture is often the
farthest thing from one's mind
when
planning for an event, yet plays an
important part in assuring the
event
will proceed with the greatest
comfort for event guests.
Furniture necessary
for an event will be dependent
upon the event itself. Seating for
dining,
counters for bar services, tables
for booths, backdrops for display
spaces
and desks for ticket agents are
just a few of an event's furnishing
needs.
It is necessary to determine what
furnishings will be required for the
event, what the selected event
venue will supply, and what must
be rented
from outside sources. Also to be
considered is the manpower
needed to set up
seating and banquet tables for
hundreds of guests, who will
provide serving
carts, bar counters, display
backdrops and booth tables. For a
very large
event, the need for necessary
furnishings can be enormous;
requiring careful
pre-planning to assure the event
is not marred by inadequate
furnishings.
farthest thing from one's mind
when
planning for an event, yet plays an
important part in assuring the
event
will proceed with the greatest
comfort for event guests.
Furniture necessary
for an event will be dependent
upon the event itself. Seating for
dining,
counters for bar services, tables
for booths, backdrops for display
spaces
and desks for ticket agents are
just a few of an event's furnishing
needs.
It is necessary to determine what
furnishings will be required for the
event, what the selected event
venue will supply, and what must
be rented
from outside sources. Also to be
considered is the manpower
needed to set up
seating and banquet tables for
hundreds of guests, who will
provide serving
carts, bar counters, display
backdrops and booth tables. For a
very large
event, the need for necessary
furnishings can be enormous;
requiring careful
pre-planning to assure the event
is not marred by inadequate
furnishings.
LIMOUSINES
For those special individuals being
honored at an event, there is
nothing
like a limousine to make them feel
appreciated, appear important, and
most
of all, to arrive at the event on
time. Professional limousine
services can
provide a plethora of limousine
packages from one car to many,
suitable for
a few passengers or a large party.
Limousines are typically leased,
with
driver included, on an hourly basis.
A limousine is a specially altered
luxury automobile suggesting
wealth,
importance, and above all, offering
vast amounts of room. This makes
the
limousine a perfect vehicle for
transporting several members of
band,
honored guests replete with
spouses and friends, or popular
celebrities
invited to attend an event. The
limousine shouts importance upon
arrival,
causing heads to turn and curious
eyes to attempt a peek at the
special
passengers that ride behind the
mask of dark, smoked glass.
Limousines
likewise offer extreme privacy,
capable of hiding intimate
moments and
clothing changes from intruding or
prying eyes.
honored at an event, there is
nothing
like a limousine to make them feel
appreciated, appear important, and
most
of all, to arrive at the event on
time. Professional limousine
services can
provide a plethora of limousine
packages from one car to many,
suitable for
a few passengers or a large party.
Limousines are typically leased,
with
driver included, on an hourly basis.
A limousine is a specially altered
luxury automobile suggesting
wealth,
importance, and above all, offering
vast amounts of room. This makes
the
limousine a perfect vehicle for
transporting several members of
band,
honored guests replete with
spouses and friends, or popular
celebrities
invited to attend an event. The
limousine shouts importance upon
arrival,
causing heads to turn and curious
eyes to attempt a peek at the
special
passengers that ride behind the
mask of dark, smoked glass.
Limousines
likewise offer extreme privacy,
capable of hiding intimate
moments and
clothing changes from intruding or
prying eyes.
SOUND
Sound equipment for an event is
especially important when guest
speakers
will be delivering talks to event
guests, announcements must be
heard over
the din of a large crowd, or the
event is highlighted by a live band
or DJ.
While bands and DJs often bring
with them the necessary
equipment to ply
their trade, very large rooms,
outdoor events and events with a
variety of
activity occurring simultaneously
within a number of separate areas
often
requires the introduction of
additional audio speakers
dispersed throughout
event areas.
especially important when guest
speakers
will be delivering talks to event
guests, announcements must be
heard over
the din of a large crowd, or the
event is highlighted by a live band
or DJ.
While bands and DJs often bring
with them the necessary
equipment to ply
their trade, very large rooms,
outdoor events and events with a
variety of
activity occurring simultaneously
within a number of separate areas
often
requires the introduction of
additional audio speakers
dispersed throughout
event areas.
FIRE WORKS
Fireworks can add precisely the
right exclamation point to a
fantastic
evening. Fireworks have the ability
to be potentially dangerous,
particularly in the hands of
amateurs, so individuals with
extensive
experience working with fireworks
are a must for safely handling this
unique
addition to an event. Individuals or
companies who provide
professional
fireworks displays offer a wide
selection of effects, dependent
upon having
a large enough area to safely
conduct the display. Insurance
should be a
primary concern, and the
designation of responsibility in
case of an
accident should be carefully
considered when choosing to
include a fireworks
display at an event held in a public
venue.
right exclamation point to a
fantastic
evening. Fireworks have the ability
to be potentially dangerous,
particularly in the hands of
amateurs, so individuals with
extensive
experience working with fireworks
are a must for safely handling this
unique
addition to an event. Individuals or
companies who provide
professional
fireworks displays offer a wide
selection of effects, dependent
upon having
a large enough area to safely
conduct the display. Insurance
should be a
primary concern, and the
designation of responsibility in
case of an
accident should be carefully
considered when choosing to
include a fireworks
display at an event held in a public
venue.
LIGHTING
Lighting is an essential element
for establishing the mood of an
event, as
well as providing illumination for
displays and highlighting
decorations.
There also exists the need for
lighting controls such as dimmers,
to impart
a mood for intimate evening affairs
such as dances or speaker
presentations.
Spotlights may be a necessary
part of an event spectacular,
bringing
attention to a speaker, a product
demonstration, or a stage
performance.
Guests should be able to move
about with comfort, able to see
the people and
furniture in the spaces in which
they are enjoying event
participation.
for establishing the mood of an
event, as
well as providing illumination for
displays and highlighting
decorations.
There also exists the need for
lighting controls such as dimmers,
to impart
a mood for intimate evening affairs
such as dances or speaker
presentations.
Spotlights may be a necessary
part of an event spectacular,
bringing
attention to a speaker, a product
demonstration, or a stage
performance.
Guests should be able to move
about with comfort, able to see
the people and
furniture in the spaces in which
they are enjoying event
participation.
BANDS
Bands provide entertainment to
your event guests.
Accommodating the needs of
a band requires space for a stage,
sound and lighting, as well as time
for
the band to set up and tear down
equipment before and after the
event. Bands
generally perform specific music in
accordance with their personal
interests
and talents, so choose a band that
performs music suitable for the
event
occasion.
A band brings with them a sense
of celebrity, and for a special
event, a
well-known band can provide
quite a boost to promotion and
advertising
simply by recognition and the fan
base their presence will attract.
Cover
bands, or those local musicians
not necessarily known for cutting
recording
deals or enjoying wide celebrity,
are also a popular choice when
danceable
music that stretches across a
wide variety of ages and musical
genres is
desired.
your event guests.
Accommodating the needs of
a band requires space for a stage,
sound and lighting, as well as time
for
the band to set up and tear down
equipment before and after the
event. Bands
generally perform specific music in
accordance with their personal
interests
and talents, so choose a band that
performs music suitable for the
event
occasion.
A band brings with them a sense
of celebrity, and for a special
event, a
well-known band can provide
quite a boost to promotion and
advertising
simply by recognition and the fan
base their presence will attract.
Cover
bands, or those local musicians
not necessarily known for cutting
recording
deals or enjoying wide celebrity,
are also a popular choice when
danceable
music that stretches across a
wide variety of ages and musical
genres is
desired.
INTERNET ACCESS
The myriad facets of an event
often necessitate a requirement
for Internet
connectivity. Connection to the
Internet is an increasingly popular
method
for providing the means to verify
ticket sales and reservations.
Vendors
require Internet connections to
share product information, order
product
through company sites, download
paperwork, or for signing up
interested
consumers. Others use the
Internet to provide special
services, or for
running presentation software.
The introduction of wireless
Internet service, or WiFi has made
it a staple
requirement for consumers who
have incorporated computer
technology into
their daily lives. As a platform for
doing business, a computer is an
valuable tool containing much of
the needed information for plying
any
number of trades. For the event
planner, the assurances of
internet
connectivity goes hand-in-hand
with providing the needful
services necessary
for conducting an event with
efficiency. Accessible WiFi
provides fingertip
access to files, schedules,
responsible parties, phone
numbers, addresses
and the plethora of information
needed to carry out an event.
often necessitate a requirement
for Internet
connectivity. Connection to the
Internet is an increasingly popular
method
for providing the means to verify
ticket sales and reservations.
Vendors
require Internet connections to
share product information, order
product
through company sites, download
paperwork, or for signing up
interested
consumers. Others use the
Internet to provide special
services, or for
running presentation software.
The introduction of wireless
Internet service, or WiFi has made
it a staple
requirement for consumers who
have incorporated computer
technology into
their daily lives. As a platform for
doing business, a computer is an
valuable tool containing much of
the needed information for plying
any
number of trades. For the event
planner, the assurances of
internet
connectivity goes hand-in-hand
with providing the needful
services necessary
for conducting an event with
efficiency. Accessible WiFi
provides fingertip
access to files, schedules,
responsible parties, phone
numbers, addresses
and the plethora of information
needed to carry out an event.
LODGING
Lodging of guests for events that
last for two or more days. When
an event
requires guests to travel some
distance to another location, they
may
require lodging in hotels close to
the event, with easy access to
supporting
eateries or public transportation.
Hotels are typically receptive to
booking event groups by offering
room
discounts, particularly when such
an event promises to fill a large
number
of vacant rooms. Larger hotels
commonly offer adequate
amenities to service
the event itself, and may likewise
offer excellent discounts on
meeting
spaces when attending guests
reserve rooms in certain
capacities.
last for two or more days. When
an event
requires guests to travel some
distance to another location, they
may
require lodging in hotels close to
the event, with easy access to
supporting
eateries or public transportation.
Hotels are typically receptive to
booking event groups by offering
room
discounts, particularly when such
an event promises to fill a large
number
of vacant rooms. Larger hotels
commonly offer adequate
amenities to service
the event itself, and may likewise
offer excellent discounts on
meeting
spaces when attending guests
reserve rooms in certain
capacities.
ACCOMMODATION
Every event will certainly have an
individual or two that requires
special
accommodations. This can be in
the form of specially-prepared
foods for
those with dietary restrictions to
making room for wheelchairs and
walkers.
Accommodating guide dogs,
providing seating for special
assistants, assuring
the service of milk-less, peanut-
less, or MSG-less foods to those
with
allergies that can cause life-
threatening health problems all fall
within
the realm of accommodations.
individual or two that requires
special
accommodations. This can be in
the form of specially-prepared
foods for
those with dietary restrictions to
making room for wheelchairs and
walkers.
Accommodating guide dogs,
providing seating for special
assistants, assuring
the service of milk-less, peanut-
less, or MSG-less foods to those
with
allergies that can cause life-
threatening health problems all fall
within
the realm of accommodations.
PARKING
Parking to accommodate guests at
an event is an essential part of
event
preparation. Not only does
adequate parking serve to avoid
making unhappy
guests, it increases event
attendance by guests who might
otherwise stay
away if they must walk a long
distance. Inadequate parking can
force guests
into being exposed to adverse
weather, or concerned over
issues of safety,
particularly when attending those
events held during evening hours.
Consider the parking necessary to
accommodate guests who will
commute to the
event as opposed to those that
may be lodging in the vicinity.
Venue
selection will bear heavily on the
amount of parking available to
accommodate a large number of
attendees, bearing in mind if the
anticipated
arrival of guests will occur all at
one time, or as a constant ingress
and
egress of cars and people.
an event is an essential part of
event
preparation. Not only does
adequate parking serve to avoid
making unhappy
guests, it increases event
attendance by guests who might
otherwise stay
away if they must walk a long
distance. Inadequate parking can
force guests
into being exposed to adverse
weather, or concerned over
issues of safety,
particularly when attending those
events held during evening hours.
Consider the parking necessary to
accommodate guests who will
commute to the
event as opposed to those that
may be lodging in the vicinity.
Venue
selection will bear heavily on the
amount of parking available to
accommodate a large number of
attendees, bearing in mind if the
anticipated
arrival of guests will occur all at
one time, or as a constant ingress
and
egress of cars and people.
Fwd: EVENT MARKETING
Event marketing is any action that
you take to make your event
known and
desirable to your target audience.
This includes the invitations
(printed or
electronic), promotions or
advertisements and reminders. It
also includes
pre and post event surveys to
better understand the interests of
your
attendees.
you take to make your event
known and
desirable to your target audience.
This includes the invitations
(printed or
electronic), promotions or
advertisements and reminders. It
also includes
pre and post event surveys to
better understand the interests of
your
attendees.
EVENT VENUES
Event venues are locations where
events are taking place. The
definition of
an event venue can be as endless
as the stars in the sky; thus, when
selecting the perfect venue for
that important event, the sky is
the limit.
An event venue in simple terms is
the location hosting an event.
Some venues
are more common than others, but
there is a never-ending list when
creativity comes into play.
events are taking place. The
definition of
an event venue can be as endless
as the stars in the sky; thus, when
selecting the perfect venue for
that important event, the sky is
the limit.
An event venue in simple terms is
the location hosting an event.
Some venues
are more common than others, but
there is a never-ending list when
creativity comes into play.
Subscribe to:
Posts (Atom)


